In Minneapolis/St. Paul, there is a giant Snoopy statue I always take a picture with. I love him with all my heart. I am even contemplating naming my biz Dark & Stormy or Stormy Night. LOL. I love Snoopy on top of his house fingerpecking at his typewriter.
Friday the 13th is always lucky for me. I just barely got on my flight back to DC today. Just barely. Denver was anticipating massive snowfall today but it didn't happen. I'm on 4 pm standby tomorrow. Grumble--I could have taken the redeye back tonight. jer got transferred to LA. I am so excited for her. I'm hellbent on making sure she gets headshots done by Michael. She is too beautiful/tall/leggy/thin/photogenic not to model right now.
Sat next to an attractive older (married) and chatty man. Was nice. He kept trying to see what I was reading (book on names and brands) and what I was writing (names, names and more names).
I'm sure I'm up to 300 now. It's finally starting to get fun. I think it' like exercise: at first it sucked and it hurts and it's stressy and boring. Now that I've been doing it for a few weeks and reading books and white papers and etc. on naming and branding, I am more confident that I know what I'm doing and I'm narrowing down what I want. I like short names that pop-- mostly words that start with C, K or G. I like double gg and I'm looking for words that evoke emotion or a good visual. I want warm, fun, dependable and good. Clever isn't really what I'm selling. I don't like puns, rhymes or "witty" names. I want a word or two that conveys writing but doesn't hit you over the head with it. I want to be different. But I don't want something that I have to explain to someone. You get it or you don't. It has to be fun to say. I also realize that even though i'm specific that i'm only writing now, the name has to be able to take expansion into marketing, branding and even design work if i end up teaming up with a graphics person.
so that's it. i'm going now. bye.
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